DO YOU NEED A DIGITAL STRATEGIST?

Here’s how to tell…

You aren’t measuring performance

How well is your website performing? How about your social media channels? Email marketing? If you aren’t tracking the performance of the digital channels you rely on to drive revenue, you’re essentially operating in the dark. A digital strategist can help implement data tracking across your platforms, so you can make data-driven decisions that support consistent, scalable growth over time.

You aren’t sure where to focus your time

Time is your most valuable resource, so it’s important to spend it where it’ll have the most impact possible. During an initial discovery call we’ll talk about what you’re trying to build so that we can create a clear, actionable roadmap to help get you there. This process will help identify the tactics and tools you need to employ, but just as importantly you’ll also get feedback on whether there are current channels and/or efforts you can phase out.

You don’t have the bandwidth to take on new tasks

Unlike a specialist who might focus on just one or two support areas, I’m a generalist. The benefit of working with someone like me is that I can blend seamlessly into an existing team, filling in gaps in proficiencies where they’re needed most. That might mean creating an ongoing support agreement, or providing high-impact training for your team so they’re able to take on more valuable tasks for your business.

You don’t understand the tools you’re using

All too often businesses will add a new platform or tool without fully knowing whether it’s a good fit for them. As part of the initial discovery process, we’ll discuss the channels, platforms, and tools you’re currently using, along with any pain points you’re experiencing. We can then determine whether we should phase